Filed under: Jets, AFC East, NFL Media Watch
In the news business, there is the actual moment when something happens and there's the moment when media outlets deem the matter important enough to inform you that something has happened.That seems to be the case with the NFL's investigation of the Brett Favre "sexting" incident, which, if you watched or listened to the Sunday NFL shows, just landed on the radar in the last week.
The truth is that this story has been in play for more than two months, since Deadspin first ran it around the time teams were reporting for training camp. That it has just now exploded says a lot about the myth-making machinery attached to sports media and the NFL in general.
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